Oct 30, 2020  
2018-2019 College Catalog 
    
2018-2019 College Catalog [ARCHIVED CATALOG]

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MKT 110 - Principles of Selling


(3 credits) Presents a fundamental, skills-based approach to selling and relationship building. Emphasizes learning effective interpersonal communication skills in all areas of the sales process through skill-building activities. Examines entry-level sales careers in retailing, wholesaling, services and industrial selling.

Prerequisite(s): ENF 1  or ENF 2  as demonstrated through the placement and diagnostics tests or equivalent.

Lecture: 3 hours per week



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